Matt O'Connor
Matt O’Connor is the General Manager of the at-home fitness business for Flywheel Sports. The Flywheel Home Bike brings the original athletic, metrics-based indoor ride right to the consumer’s home. As GM, Matt leads sales and distribution, marketing, product and content strategy, and operations for the at-home business. Prior to Flywheel, Matt served as Senior Director of Sales at MM.LaFleur, a digitally naive women's apparel brand, where he led the sales and customer experience teams. He previously led retail sales for a couple early-stage NYC-based hardware companies (Kinsa, Inc., maker of smartphone-connected consumer health products; and Starry, Inc., which produces consumer-friendly internet and wifi solutions). He's a native of the SF Bay Area, and he holds a BA from UC Berkeley and an MBA from the University of Chicago Booth School of Business.
If we want some fun / personal facts about me, could add:
- In addition to being a dedicated Flywheeler, Matt is an avid runner and six-time marathoner
- Matt has lived abroad in both Buenos Aires and Mexico City
Jon Canarick
Jon Canarick is a Managing Director with 18 years of consumer private equity investment experience. Since joining North Castle in 2001, Jon has actively managed North Castle’s investments across a variety of Healthy, Active, and Sustainable Living sectors and across all job functions at North Castle. Having started his career at NCP as an Associate out of investment banking, Jon has played a crucial role in the development of North Castle and many of its portfolio companies. Jon currently sits on the Board of Directors of Echelon Fit, CR Fitness, Encore Vet Group, Kettlebell Kitchen, The Escape Game, Barry’s Bootcamp, Brooklyn Boulders, Curves, Jenny Craig, Palladio, and SLT. Previously, Jon served on the Board of Directors of Mineral Fusion, gloProfessional, Flatout, International Fitness, Enzymatic Therapy, Performance Bicycle, Avalon and DDF and was actively involved in the Firm’s investment in Grand Expeditions. Prior to joining North Castle, Jon worked in the Financial Sponsors Coverage and Leveraged Finance groups of Bear, Stearns & Co., where he executed leveraged buyout transactions and provided advisory services for financial sponsors. Jon earned a B.B.A. from the University of Michigan and an M.B.A. from Columbia Business School.
Moawia Eldeeb
Jacob Bak Holm
Massi Sardi
Massimiliano Sardi, Head of US Partnerships of Gympass, is responsible for the company's network of fitness Partners across the United States and its related strategy. Prior to this role, Massi led the corporate client expansion in the US Northeast region. In addition to his experience at Gympass, Massi has 10+ years of experience working for companies such as Bain&Company and Google Inc., across multiple countries. Massi’s experience spans across multiple industries including technology, finance, and fitness. He has a degree in Economics from Universita’ di Bologna and an M.B.A. from Columbia Business School in NYC.
Bryan Myers
Bryan is the Chief Operating Officer for [solidcore]. Prior to joining the leadership team, he was a dedicated client and member of the [100 club]. In his role as COO, Bryan works to ensure that our Studio Managers and Coaches deliver an exceptional experience for our clients and leads the effort to bring [solidcore] to new communities all over the country.
Prior to joining the [solidcore] team, Bryan was a member of the leadership team of sweetgreen, the national leader in the healthy fast casual category. He joined sweetgreen in 2014 as Director of Finance and, over the course of 4 years, wore many hats including his final role as VP of Development, helping the company grow from a regional chain of 22 restaurants to 90 locations nationally. Bryan began his career as a consultant for The Boston Consulting Group, providing strategic advice to Fortune 500 companies on topics of growth, organizational design, and operational transformation.
Apostolos Pappas, PhD
Bryan Myers
Bryan is President and CEO of Solidcore. Prior to joining the leadership team, he was a dedicated client and member of the 100 club. In his role, Bryan works to ensure that our Studio Managers and Coaches deliver an exceptional experience for our clients and leads the effort to bring Solidcore to new communities all over the country.
Prior to joining the Solidcore team, Bryan was a member of the leadership team of sweetgreen, the national leader in the healthy fast casual category. He joined sweetgreen in 2014 as Director of Finance and, over the course of 4 years, wore many hats including his final role as VP of Development, helping the company grow from a regional chain of 22 restaurants to 90 locations nationally. Bryan began his career as a consultant for The Boston Consulting Group, providing strategic advice to Fortune 500 companies on topics of growth, organizational design, and operational transformation.
Matt Nugent
Bruce Smith
Bruce Smith is the CEO & Founder of Hydrow, the leading at-home connected rower that brings the on-water experience of rowing straight to your home. A lifelong entrepreneur, rower and coach, Bruce has dedicated his career to helping others experience the power of the sport at all levels. As a US National Team coach, he led the Lightweight Eight to a Bronze medal at the 2015 World Championships, and worked to create widespread access to rowing as the former Executive Director of Community Rowing, Inc. (CRI), Boston’s first public rowing club. Since its inception, CRI has provided education and training for more than 30,000 people, ranging from Olympians and Paralympians to novice and youth programs, and has become one of the world’s largest public boathouses and a model for similar programs nationally.
Bruce founded Hydrow to capture the unique experience of on-water rowing and make it universally accessible, helping people everywhere feel more connected to one another and live healthier lives on a daily basis. Hailing from Canada, Bruce makes his home in Cambridge, MA just blocks away from the Charles River.